Comments on: $10 billion in magazine revenue lost, @laureltouby wonders where the good news is and old media stands to fight http://www.viralhousingfix.com/2009/04/16/10-billion-in-magazine-revenue-lost-laureltouby-wonders-where-the-good-news-is-and-old-media-stands-to-fight/ Information, analysis and commentary on media & marketing Sat, 21 Jan 2012 06:17:00 +0000 hourly 1 http://wordpress.org/?v=3.1.3 By: Jobs Hiring http://www.viralhousingfix.com/2009/04/16/10-billion-in-magazine-revenue-lost-laureltouby-wonders-where-the-good-news-is-and-old-media-stands-to-fight/comment-page-1/#comment-843 Jobs Hiring Sat, 12 Sep 2009 17:21:47 +0000 http://www.viralhousingfix.com/?p=943#comment-843 Great blog, the near future is going to be very interesting. Great blog, the near future is going to be very interesting.

]]> By: Jobs Hiring http://www.viralhousingfix.com/2009/04/16/10-billion-in-magazine-revenue-lost-laureltouby-wonders-where-the-good-news-is-and-old-media-stands-to-fight/comment-page-1/#comment-463 Jobs Hiring Sat, 12 Sep 2009 12:21:47 +0000 http://www.viralhousingfix.com/?p=943#comment-463 Great blog, the near future is going to be very interesting. Great blog, the near future is going to be very interesting.

]]> By: Cy http://www.viralhousingfix.com/2009/04/16/10-billion-in-magazine-revenue-lost-laureltouby-wonders-where-the-good-news-is-and-old-media-stands-to-fight/comment-page-1/#comment-399 Cy Wed, 22 Apr 2009 03:05:04 +0000 http://www.viralhousingfix.com/?p=943#comment-399 Good post Dan. It is hard to get your (or at least my) head around the seismic shifts that are under way. I think about what I'd do if I were running one of these big media companies right now and have a hard time coming up with answers that are both sensible and have a prayer of working. Good post Dan. It is hard to get your (or at least my) head around the seismic shifts that are under way. I think about what I'd do if I were running one of these big media companies right now and have a hard time coming up with answers that are both sensible and have a prayer of working.

]]> By: Cy http://www.viralhousingfix.com/2009/04/16/10-billion-in-magazine-revenue-lost-laureltouby-wonders-where-the-good-news-is-and-old-media-stands-to-fight/comment-page-1/#comment-258 Cy Wed, 22 Apr 2009 02:05:04 +0000 http://www.viralhousingfix.com/?p=943#comment-258 Good post Dan. It is hard to get your (or at least my) head around the seismic shifts that are under way. I think about what I'd do if I were running one of these big media companies right now and have a hard time coming up with answers that are both sensible and have a prayer of working. Good post Dan. It is hard to get your (or at least my) head around the seismic shifts that are under way. I think about what I'd do if I were running one of these big media companies right now and have a hard time coming up with answers that are both sensible and have a prayer of working.

]]> By: danielrmccarthy http://www.viralhousingfix.com/2009/04/16/10-billion-in-magazine-revenue-lost-laureltouby-wonders-where-the-good-news-is-and-old-media-stands-to-fight/comment-page-1/#comment-246 danielrmccarthy Fri, 17 Apr 2009 20:20:31 +0000 http://www.viralhousingfix.com/?p=943#comment-246 Nicely put, David. Nicely put, David.

]]> By: david nussbaum http://www.viralhousingfix.com/2009/04/16/10-billion-in-magazine-revenue-lost-laureltouby-wonders-where-the-good-news-is-and-old-media-stands-to-fight/comment-page-1/#comment-245 david nussbaum Fri, 17 Apr 2009 17:15:45 +0000 http://www.viralhousingfix.com/?p=943#comment-245 Love your blog Dan, and I also am a big fan of Laurel's . . .she's smart, intuitive, and sees the future.<br><br>The magazine business has a number of issues today: they are no longer the ONLY resource, although they build community, it is not an interactive community, print advertising is not particularly well understood for its return, <br>and too many publishers still only see the magazine as the center/and be all/end all of their media/community activities. <br><br>Hope is not lost, once the magazine brands factor in all aspects of a community, and find ways to connect, engage, entertain, help foster commerce, and through all channels. Many will recognize/survive, but sadly, many will not. Love your blog Dan, and I also am a big fan of Laurel's . . .she's smart, intuitive, and sees the future.

The magazine business has a number of issues today: they are no longer the ONLY resource, although they build community, it is not an interactive community, print advertising is not particularly well understood for its return,
and too many publishers still only see the magazine as the center/and be all/end all of their media/community activities.

Hope is not lost, once the magazine brands factor in all aspects of a community, and find ways to connect, engage, entertain, help foster commerce, and through all channels. Many will recognize/survive, but sadly, many will not.

]]> By: Posts about Huffington Post as of April 16, 2009 » The Daily Parr http://www.viralhousingfix.com/2009/04/16/10-billion-in-magazine-revenue-lost-laureltouby-wonders-where-the-good-news-is-and-old-media-stands-to-fight/comment-page-1/#comment-243 Posts about Huffington Post as of April 16, 2009 » The Daily Parr Fri, 17 Apr 2009 05:35:47 +0000 http://www.viralhousingfix.com/?p=943#comment-243 [...] the sub-prime debt market, no-one was prepared to recognize the scale of the impact. In reality $10 billion in magazine revenue lost, @laureltouby wonders where the good news is and old media stan... - viralhousingfix.com 04/17/2009 The first quarter is closed and the results are in for the [...] [...] the sub-prime debt market, no-one was prepared to recognize the scale of the impact. In reality $10 billion in magazine revenue lost, @laureltouby wonders where the good news is and old media stan… – viralhousingfix.com 04/17/2009 The first quarter is closed and the results are in for the [...]

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