Take a moment to watch this video. It brings people to life. It’s personal. It inspires reflection and moments of emotion. It show something of the world around us.
It’s a by-product of the tools of social media.
The video production is very professional. That is the aesthetic and expertise the group that put it together have.
The means of distribution is a social media sharing platform. I found it because Chris Peacock, a person who I know and respect, shared it on Facebook. I don’t click on every link that is shared on Facebook, but clicked through on this one because I trust Chris’ aesthetic, a point of view that I’ve become more aware of as I’ve followed him on Facebook.
Incidentally, Chris and I haven’t actually talked in over 5 years.
Watching the video moved me. Now, I’m aware of the Crush + Lovely team and am curious to explore more of their work. I’ve become their fan on Facebook: I’m one of more than 2400 people that have become fans. They are continuing their project around the world.
My interest in things Chris share’s is heightened. I wonder, being a digital consumer in the modern age, what Chris’ connection with the team that put the video together is.
I move on with my day.
Fifty People, One Question: Brooklyn from Fifty People, One Question on Vimeo.
