April 19, 2010
The Conference Board Leading Economic Index was released today, jumping 1.4% in March, capping six straight months of increases and reaching what the Conference Board calls “its highest level.”
It’s nice to see a quantitative chart blending multiple data points that ticks up strong strongly.
As is consistently the case in this economic recovery, employment will be [...]
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April 13, 2010
Image by niallkennedy via Flickr
A few weeks ago I read an article in the McKinsey Quarterly that used observations from behavioral economics to recommend simple guidelines for marketers. The conclusions were striking in how strongly they resonated with our thinking about how we approach our products and markets.
Make a product’s cost less painful
Don’t overwhelm [...]
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