From the category archives:

NCI

Our social media project gets a little press: Project Massive Network

June 9, 2009

Our social media project at NCI gets a little press.

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The question of managing social identities: Project Massive Network

May 4, 2009

A look at managing social media identities in an organization with highly local national brands.

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An organizational shift to social media: Project Massive Network

April 30, 2009

We’re in the process of activating our company in social media. An introduction to the initiative.

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Culture can transfer when old models can’t

April 1, 2009

You can’t take business models into the future. You can take a company’s culture.

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How The Real Estate Book helps agents apply the 7 Smart Marketing Habits of Top Agents

March 4, 2009

A practical application of the 7 Really Smart Marketing Habits of Top Real Estate Agents from The Real Estate Book

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Research on Agent Marketing Trends

February 12, 2009

Where Real Estate Agents Spend Their Marketing Dollars

Here’s some video associated with a release we issued recently on marketing trends among real estate agents. The headline? Targeted media garners the vast majority of agents dollars, and they split it between specialty print magazines, their own personal web sites and internet marketing.

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Welcome…

January 4, 2009

The genesis of this blog and the thinking behind the name

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