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business to business

Congratulations to my friend and former colleague Doug Manoni, who was named CEO of Source Media this week.

F4B12153-A985-4968-BB92-75EB8F4D79D2.jpgDoug and I worked at Cowles Business Media through the better part of the 1990′s. At the end, Doug was my CFO.

He’s an interesting study for people who wonder about the future of business-to-business companies. Doug is a logical and sensible guy who understands that everything in the end comes down to cash: Who will pay you and who do you have to pay? He’s intellectually curious and enjoys interacting with new people. He doesn’t get overwhelmed by the things he doesn’t know and he’s grown more and more confident over the years in his own decisions.

This personality has helped Doug develop a bias towards extending diversifying his businesses to incorporate higher value content. He’s made this transition twice before from traditional advertising-based businesses successfully. I’m sure he’ll manage to do it again in this role.

[A note: the Chairman of Source, Marty Maleska, is member of the NCI board.]

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2009 was a very bad year for magazines

by drm on January 18, 2010

Over the past year, I’ve been excited and energized by the work we’ve done at our company with our traditional magazine franchises. We’ve expanded the digital footprint, re-assessed our workflows, innovated with new marketing products and generally held together our talented teams while teaching them new skills.

The results? Revenue was down more than 45% in the year.

We’re not alone. 2009 was a very bad year for magazines. Here’s the final numbers from PIB, the industry tracking service, for consumer magazines. I’ll share the business-to-business magazine data when it gets released.

pib 09 totals.jpg
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Table: Battered in the Building sector

November 9, 2009
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A detailed look at the implementation of social media at a b-to-b publisher

June 22, 2009

Dan Blank, the director of content strategy at Reed Business Information, takes a moment to count up the levels of Twitter engagement at the different business-to-business brands in his company and discovers that participation is high and growing rapidly.
In the same post, he takes a look at how Interior Design magazine used social media tools [...]

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Media mix changes at B-to-B companies, but magazine decline hammers profits

May 10, 2009

A look at the changing mix of media at business-to-business media companies.

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Murdoch blinks…pay for my content

May 6, 2009

Rupert Murdoch wants people to pay for internet content

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The economics of specialty magazines and specialty content

March 9, 2009

A look at the economics of specialty magazines and content creators.

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