Posts tagged as:

Google Inc.

A case study in building Google Juice: the impact of creating consistent content consistently

January 22, 2010

A basic form of web currency that gets discussed more and more frequently is Google Juice.
Say the words “Google Juice” and people are likely to nod their head knowingly. Getting Google Juice is a dark art, easy to understand and hard to execute. People hear Google Juice and they think, Page 1.
As we’ve [...]

Share
7 comments Read the full article →

Good Reads: Posted 2010-01-11

January 12, 2010

At DigitalTonto Greg wonders whether people are looking at the data behind conventional wisdom. There are surprises. http://bit.ly/6TDLeZ 11:00:11
Jeremiah Owyang organizes approaches to managing evangelist channels. Well done. http://bit.ly/7zlrS5 10:56:33
A personal take on Yellow Pages print distribution. No one is picking it up. (via PurpleMote) http://bit.ly/6B9rjy 10:55:25
Good look at economics [...]

Share
0 comments Read the full article →

A social media case study: Spynergy Cycling Studio

January 8, 2010

Bill Pryor, a colleague of mine, posted a great comment to my post on the ground level view of social media the other day. Somehow, the comment disappeared. Bill gives a very detailed look at just how social media has helped his business.
Here’s the comment:

Dan, as an SMB owner myself, I own [...]

Share
3 comments Read the full article →

Local business & social media: A ground level view

January 6, 2010

Over the past four months I’ve had the opportunity to visit a number of markets around the country to give my presentation “The Hidden Power of Social Media: How to Improve Your Networking, Increase Your Web Traffic & Generate More Leads Just by Being Yourself.”
More than 700 people have attended these sessions. The attendees [...]

Share
4 comments Read the full article →

Another step in the shift around Search

January 4, 2010

In his 2010 projections, John Battelle touches on search:
7. Traditional search results will deteriorate to the point that folks begin to question search’s validity as a service. This does not mean people will stop using search – habits do not die that quickly and search will continue to have significant utility. But we are in [...]

Share
1 comment Read the full article →

What is your Community of Interest & how can you use social media tools to help tend it?

December 30, 2009

A core element of successfully leveraging social media to build your business or personal brand is to identify and target your Community of Interest.
This simple starting point is too often overlooked when people begin to incorporate social media tools into their marketing.
What is your Community of Interest? It is a group of people who [...]

Share
3 comments Read the full article →

10 years past, 10 years forward

December 23, 2009

10 doesn’t sound like a big number, but when you start looking back over a decade, 10 years of an ever-expanding and innovating world, 10 years feels huge and unwieldy.
At the beginning of this past decade (the first decade of the 21th Century…how cool!) I was working with an Internet company called Themestream, started by [...]

Related Posts with Thumbnails
Share
4 comments Read the full article →

← Previous Entries

Next Entries →