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Media

10 Important Questions

October 19, 2009

I’m flying out to Chicago this afternoon to sit on a panel moderated by Folio:’s Tony Silber at the Connex Live conference. The title: Big Ideas and New Opportunities for 2010 and Beyond.
The title has a positive bent, although all of us sitting on the panel have businesses with deep foundations in the [...]

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When can a 1% drop feel explosive? When it follows double-digit declines…

October 14, 2009

Another sign of the leveling off of the economy: ad forecaster Magna Research has upgraded its projection for ad spending next, calling for a 1.3% decline. That compares to an earlier forecast of 2.1%.
The contrast to this year’s performance is stark. In the first and second quarter, ad spending declined 18%, Magna has [...]

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What I write about and why

July 27, 2009

A good blog has a central focus that allows it to advance a conversation, both within the confines of the blog and the broader scope of the topic, and that gives its readers a predictable and satisfying experience.
As the audience for this blog has grown, I’ve been sensitive to the fact that I’m not adhering [...]

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Preparing for the mountain air

July 7, 2009

The gathering at Sun Valley has been legendary over the past 15 years for the casual hobnobbing of moguls who controlled the means of distribution and production for all media. Spielberg! Diller! Malone!Michael Wolff has a gift for combining hyperbole with insight into the frailties of these moguls. He’s [...]

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Media mix changes at B-to-B companies, but magazine decline hammers profits

May 10, 2009

A look at the changing mix of media at business-to-business media companies.

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An Inman post sparks a galvanizing discussion about how to use social media

April 10, 2009

A claim that social media doesn’t sell houses from a Agent with WebCred sparks a lively discussion.

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