Posts tagged as:

Online social networking

Good reads for Feb 1, 2010

February 1, 2010

So, you ask yourself, is the entire world of social networking focused in Facebook. No, it isn’t. Here’s a good essay from the CEO of myYearbook that lays out a way to think about building a private social network in a Facebook-dominated world. (via PaidContent)
David Carr of The New York Times suggests [...]

Share
0 comments Read the full article →

Survey shows 57% of workers use social media tools for business

January 27, 2010

Another item in the proliferation social media tools in our daily life:  the research firm IDC points to social media as being a driving force of “cultural and process change” for business, according to its new report, The Intersection of Web 2.0, Enterprise 2.0, and Collaboration: The Social [...]

Share
0 comments Read the full article →

Forrester changes the Social Technographics ladder to include Twitter & Facebook users

January 25, 2010

Forrester has introduced an important amendment to its Social Technographics approach. They have introduced a new rung on their latter, called Conversationalists. This is behavior adopted by a third of Internet users.

Josh Bernoff explains the new category:
As you can see from the graphic, we added a new rung, “Conversationalists”. Conversationalists reflects two changes. [...]

Share
0 comments Read the full article →

A social media case study: Spynergy Cycling Studio

January 8, 2010

Bill Pryor, a colleague of mine, posted a great comment to my post on the ground level view of social media the other day. Somehow, the comment disappeared. Bill gives a very detailed look at just how social media has helped his business.
Here’s the comment:

Dan, as an SMB owner myself, I own [...]

Share
3 comments Read the full article →

Marketers are going to spend more money on social media…and they’ll need to find new things to do

January 8, 2010

Spending on marketing on social networking platforms will explode over the next several years, projects the research firm Jack Myers, as reported by eMarketer.

By 2012, more than $3 billion will be spent, the forecast projects.
What will companies do with the money? MarketingProf’s released a report showing what successful tactics marketers have used on Facebook [...]

Share
0 comments Read the full article →

Thinking about how Social Media gets defined and what it means

January 7, 2010

Brian Solis wrote a reflective post today that strayed from his typical forward-looking perspective to reflect on how the term “Social Media” has morphed to encompass all kinds of web activity.
He harkens back to a definition of social media that was developed by a group of leading thinkers a couple of years ago. That [...]

Share
0 comments Read the full article →

Facebook is the hub of digital social networking

December 30, 2009

Why focus your social networking on Facebook? Because that’s the biggest pond and the most fish swim there.
Hitwise’s analysis shows that Facebook had 46% share of social-networking web visits in November, more than twice as much as MySpace.
Facebook isn’t the be-all and end-all of social networking, but for a small business that is experimenting [...]

Related Posts with Thumbnails
Share
0 comments Read the full article →

← Previous Entries

Next Entries →