Posts tagged as:

search engine

While consumers increase their time on social networks, marketers take stock

May 19, 2009

Social media usage explodes, but marketers are wary. Why?

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A look at critical success factors on the local web: SEO, service & reach

May 1, 2009

An interview with Local.com CEO Heath Clark by The Wall Street Transcript points to three key success factors in building a business on the local web.  Beat on SEO over and over to drive traffic, provide a simple service and create as broad a reach through multiple networks as you can.  It’s not enough to [...]

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Google & Twitter & Facebook, Oh my: Does the organization of content change?

April 4, 2009

Twitter and Facebook are organizing people and content in ways that can disintermediate Google.

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Search marketing investment focuses on brand awareness, online sales, survey shows

March 30, 2009

Search marketing spending is focused on brand awareness and leads, and largely committed to paid search vs. developing organic search.

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From Netscape to Google to Twitter….Really?

March 13, 2009

From Netscape’s Open Directory to Google to Twitter.

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Search marketing and brand marketing: Does the balance shift?

March 10, 2009

The economic downturn and predicted declines in media spending are forcing marketers to rethink how they think about search and brand marketing.

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Simplify things too much and you’ll make mistakes

February 24, 2009

Real estate agent marketing needs to work for the entire market, not just a small section: Don’t make the problem too simple and hurt your business long-term

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