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Sunday’s New York Times

What role is human emotion playing in the prospects for an economic recovery?

Robert Shiller expressed his concern in this Sunday’s New York Times that a deflated population, burned by the excesses of the last decade, are feeling detached from the responsibility and opportunity to drive an economic recovery.

A USA Today/Gallup poll, for example, found this month that about two-thirds of Americans say they think that economic recovery won’t start for two more years, while 28 percent say it won’t begin for at least five years.

The workforce has been in a long period of disenchantment, Shiller suggests.

According to the Bureau of Labor Statistics, annual growth of business output per labor hour averaged 3.2 percent from 1948 to 1973, but only 1.9 percent from 1973 to 2008.

Ever since the long-term productivity slowdown became visible, the economist Samuel Bowles, now at the Santa Fe Institute, has said that its causes are to be found as much in the loss of “hearts and minds” of workers and investors as in technology.

This month at Yale, in lectures titled “Machiavelli’s Mistake,” he spoke of the error of thinking that a high-performance economy could be based on self-interest alone. And he warned of the overuse of incentives that appeal to individual gain.

The path back is to regain the interest and the energy of the people who make the engine go — workers and investors.  A sense of the possible, combined with a sense of purpose, can have a tremendous impact.

Solutions for the economy must address not only the structural instability of our financial institutions, but also these problems in the hearts and minds of workers and investors — problems that may otherwise persist for many years.

What are the factors that can drive that feeling of potential?

As I read the Shiller piece, I wondered to what degree the emphasis on “inventing the future” during the technological and financial boom of the last 20 years has left the rank and file feeling disengaged and uninspired.  Our business mythology off the last two decades has focused on hero-stories, individuals who have invented the future whole cloth, made great wealth, retooled the way business works.

But so many of these hero stories have ended up being all smoke:  Internet companies sold for billions of dollars end up vanishing; the great wealth of the financial services economy evaporated almost overnight.

Our current mythos is of the worker as disadvantaged, of an economy that doesn’t make things, that is at a disadvantage.

If Shiller’s observations are right, and that the national character has been distressed by the economic downturn, then what can set it right?  Is this as easy as picking the right narrative, picking the right goals to set, so that people can feel like they are picking the country up by its bootstraps and setting it right?

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Another step in the shift around Search

by drm on January 4, 2010

In his 2010 projections, John Battelle touches on search:

7. Traditional search results will deteriorate to the point that folks begin to question search’s validity as a service. This does not mean people will stop using search – habits do not die that quickly and search will continue to have significant utility. But we are in the midst of a significant transition in search – as I’ve recently written, we are asking far more complicated questions of search, ones that search is simply not set up to answer. This incongruence is not really fair to blame on search, but so it goes. Add to this the problem of an entire ecosystem set up to game AdWords, and the table is set. Google will take most of the brand blame, but also do the most to address the issue in 2010.

This dovetails nicely with David Carr’s rumination on Twitter in this Sunday’s New York Times. Despite his initial skepticism and subsequent floundering, Twitter has become Carr’s de facto information stream.

At first, Twitter can be overwhelming, but think of it as a river of data rushing past that I dip a cup into every once in a while. Much of what I need to know is in that cup: if it looks like Apple is going to demo its new tablet, or Amazon sold more Kindles than actual books at Christmas, or the final vote in the Senate gets locked in on health care, I almost always learn about it first on Twitter.

What’s going on?

The divergence between the basic premise of Google and the basic interests of people is becoming more clear.

Google has a clear underlying industrial logic: to organize all the world’s information. It’s a meta-Library of Congress, real-time, ubiquitous and, in its most pristine expression, neutral.

A storehouse of information is a really cool and useful thing.

But when I want to find something out, I like knowing what other people are saying. What’s a good restaurant? What’s the best Droid phone to get? Who’s making some interesting music?

These are the kinds of questions that get answered in the give and take of social dialogue, daily interactions between each of us and the people who we know and that we meet. These interactions have got dimensionality that allow us to give them relative weight. Some we pay close attention to, some less.

“Search” is a highly functioning technological artifact that solves a specific problem presented by the design limitations of web-based information data bases.

My social graph, in all of its various permutations, has a design that is more closely aligned with the human bias of social interactions. Social media, as Carr observes of Twitter, keeps me in the flow and lets me pick and choose from the flow when I need to.

That’s a dynamic, people-based activity set that does things that Search can’t ever hope to do and that technology solutions will only be able to offer a faint shadow of.

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